Kenya Rose bloomed from a small idea to a Dream! Growing up in Newark, NJ, Tia Smith, the CEO of Kenya Rose, is the youngest child of a single mother. Influenced by the elders of her family, Tia was driven to find her place in the world and contribute to her community. Kenya Rose was born from that drive. We were founded in 2021 and quickly grew to become one of the largest e-commerce fashion brands to come to market. Tia’s belief that women are chameleons and want all of the facets of themselves to be represented by their clothing. Offering clothing that includes all body types, taste profiles, and moods. (Let’s face it folks…we dress how we feel that day). Kenya Rose’s mission is…INCLUSION! We feel that everyone should always be and feel “their best self”. Clothing is the physical manifestation of how you feel. Your feelings are affected by what you wear. In the words of the Migos…”walk it like you talk it”.